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New Arrivals

The Newest Things to Love

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Find exactly what you're looking for, from everyday favorites to your next going-out outfit.

Tops

Pants

Dress

Accessories

SALE ROOM

Custom Prints

Gift Shop

Featured Products

Our Current Favorites

&Merci Floral Embroidered  Sweater

&Merci Floral Embroidered Sweater

$68.99

&Merci Contrast Scalloped Edge Cardigan

&Merci Contrast Scalloped Edge Cardigan

$64.99

&Merci Contrast Blanket Stitch Cardigan

&Merci Contrast Blanket Stitch Cardigan

$68.99

Reviewed by You

I popped into this little boutique last year and found some real treasures. The buyer for this shop has a keen eye, for some beautiful items sure to please anyone who walks through the door. A wonderful array of choices for woman and girls. Lovin' this shop. Different than anything on LBI.

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My favorite Boutique on LBI! Designer brands at the beach. This is not just a summer style. You will find beautiful fall and winter coats, pants ,tops and sweaters. Sandals and boots too! Did I mention jewelry??? This is a must stop when on LBI. Friendly and helpful service and open until Christmas with online ordering availability too.

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I love Wink! I can always find something cute in there. Everyone is so helpful and friendly. Love that they always have a mix of different styles too! My favorite boutique on LBI!

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Wink's Story
Welcome to Wink Boutique! Located on the north end of Long Beach Island, Wink first opened its doors in the summer of 2003. Owner Lindsay was studying Fashion Merchandising at Philadelphia University when she decided to turn her passion for fashion into a business during her junior year of college. Growing up in Barnegat Light, NJ, Lindsay started Wink in the shops at Viking Village. In 2007, Wink expanded to a second location in Surf City, eventually doubling the size of the shop to create the ultimate boutique shopping experience on Long Beach Island. At Wink, we believe shopping should be about more than just finding the perfect outfit. Our goal is to provide exceptional customer service, personalized styling, and genuine connections with every customer who walks through our doors. We offer a thoughtfully curated selection of women's clothing, jewelry, and accessories for all ages. Lindsay's love for fashion and eye for style bring together the latest trends and timeless classics, helping you find pieces you'll love wearing season after season. Some of our favorite brands include Free People, Z Supply, Sanctuary, Heartloom, Wooden Ships, Sadie & Sage, Veronica M, and many more! Whether you're visiting us on Long Beach Island or shopping from home, we're so happy you're here. Come visit us in-store or shop online. We can't wait to see you at Wink!

Return Policy

Thank you for shopping small with us!

Return Window

You may return most new, unworn items within 7 days for a Full Refund. Items receive after 7 days and within 30 days will receive a store credit. Holiday Return: Purchases made after Nov 1 are eligible for store credit if returned by Jan 10th. -Items marked 30% Off or more are Final Sale- Sorry no exceptions. To start a return, please contact our customer service team with your order number and reason for return. We'll send you a return shipping label and instructions on how and where to send your package. info@winkboutitques.com

Refund Processing

Once we receive your return, we will inspect it and notify you of the approval. If approved, your refund will be processed, and a credit will automatically be applied to your original method of payment within 5-10 business days. After the 7 day window, a store credit will be issued back.

  • Gift cards

  • Jewelry & Perfume

  • Intimates

  • Sale Items marked 30% off or more

Questions?

If you have any questions about our return policy, please contact us at:

Email: info@winkboutiques.com

Phone: 1-609-361-9300